What are Push Ads?
Push ads are a new type of native ad format, offering a user-friendly and compliant way for advertisers to expand their reach. Push Ads have all of the standard targeting capabilities that you already know from other ad formats - along with the exceptional advantage of being delivered directly to users' mobile or desktop devices. Once a visitor to a site accepts notifications from that site, then our push notifications can appear on their device, displaying your ad.
- OS / User Agent
- Desktop / Mobile
- Subid (traffic source ID)
Mohammed approved notifications months ago, on a site he visits regularly. One Saturday he's watching the big game, and at half time he's browsing on his phone. Suddenly a notification appears offering him a great deal, including a bonus, on a sports betting site. Mohammed clicks on the notification and gets taken straight to the site, where he can sign up and place his bet.
Why Push Ads are so Effective?
Since user must subscribe and give specific permission to receive push notifications, 100% real audience traffic is guaranteed
Worldwide reach of over 300,000,000 users of desktop, mobile or tablet
Push Ads are delivered even if the subscribers are not actively use their device - and that's the first thing they will see when they are back! This brings amazing efficiency for every Push campaign
Highly-engaged users bring higher click rate and exaptational conversion rate comparing to standard ad formats